Monitor TikTok Keywords and Email Insights
Automatically monitors TikTok for recent videos matching a specific keyword and sends a summary report of the findings to your email.
This automation acts as a personal social media listening tool for TikTok. Here's how it works:
- Search: It begins by searching for your specified keyword on TikTok.
- Filter: The automation filters the search results to find videos posted within a recent timeframe that you can define (e.g., the last 24 hours).
- Extract Data: For each relevant video, it opens the page and extracts key information, including the video's description, the creator's username, and metrics like likes and shares.
- Compile Report: It then compiles all this information into a clean, easy-to-read HTML-formatted list.
- Notify: Finally, it sends this summary report directly to your email inbox, so you can stay up-to-date without having to manually check TikTok.
Usage Ideas
- Brand Monitoring: Keep track of mentions of your company, products, or services to gauge public sentiment and find user-generated content.
- Competitor Analysis: Monitor your competitors' TikTok presence to see what content they are creating and how it's performing.
- Trend Spotting: Identify emerging trends, challenges, or topics in your industry by tracking relevant keywords.
- Content Ideation: Find inspiration for your own content by seeing what's popular and engaging in your niche.
- Influencer Discovery: Discover up-and-coming creators who are talking about topics related to your brand for potential collaborations.
Customization Ideas
This template is a great starting point for your own custom social media monitoring. You have the flexibility to:
- Change the Destination: Instead of an email, have the results sent to a Slack channel or saved in a spreadsheet.
- Customize the Report: Modify the email's subject, content, and layout. You can change what information is included and how it's presented.
- Expand Data Collection: Ask to extract additional details from the video pages, like comment counts.
- Adjust Search Scope: Easily change the keyword, how many videos are analyzed, and the timeframe (e.g., search the past week instead of the past day).
- Switch Platforms: While it's built for TikTok, the core logic can be adapted to monitor other websites or social media platforms.